
debis IT services
Business plan development, marketing planning and launch programme management for a new SAP ASP service to the automotive industry:- Product definition, proposition evaluation and development- Research into the potential UK market for this service to auto component manufacturers- UK and US competitor analysis- Pricing structures- Test marketing- 3-year sales & P&L forecasts- Launch marketing communications plan- production of a business plan for approval by the German board. debis is now part of the Deutche Telecom subsidiary T-Systems.